How can a prospective customer learn about your services?
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Word of mouth
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Business directory (e.g. Yellow pages)
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| Of these, word of mouth is by far the most effective although, by it's nature, restricted. |
Business directories are useful but unable to provide the means to describe your services adequately.
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Printed advertising can provide more scope to describe your products and services but the content is fixed once printed. Any changes incur further expenditure.
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| With a Web Site you are able to: |
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Provide your customers with information that they can access when they need it.
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Explain fully your services and the benefit to potential customers.
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Supply details of your products complete with full colour pictures. |
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Change your web site daily if required. |
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Use response forms to provide an immediate means of communication
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More of your customers have access to the Internet than ever before, and increasingly they want to be able to find out about your services, at their convenience.
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